Internet marketing is like a boss. The higher you rank, the better you proceed in your business. Most of the people have invested in Google ads. This is an absolute waste of money. You can easily improve your rankings by following certain rules. These rules can definitely boost anyones website with search engine rankings.
Improve the description- the search engine analyzes your websites description. Thus, if you improve the description with rich keywords, you can definitely improve your webpage ranking. For example, if you have a footwear company then include words like mens footwear, womens footwear, womens stilettos, kids slippers, and so on.
The title many a time it happens that website owners come up with catchy titles to attract the customers. They think that attractive titles will improve the number of visitors. However, this is not the case. You should only use those words that usually people search for!
If you own a footwear website which has an uncommon name and put those words for SEO purpose, then it is a bad idea. Until your website becomes popular, use only common words that people write on the search engines.
A video- video is a great idea to improve your search engine. This is actually a must if you want large visitors. People love videos and you can do the same. When you describe the video, add a link that will directly take the visitors to your web page. This has been successful in a lot of cases.
Blogs- blogging is not just giving information to the mass, but also taking them back to your website with the links you mention! Regular writing can improve the visibility of your web page.
These are some of the great ideas to rank your website on the top. Apply it and see the magic.